By Lee Shulman Bierer, College Admissions Strategies When students are writing their "Why this college?" essay, they need to convince the admissions office that the college is a great fit for them. How students do that is up for interpretation Robert Cronk, one of my faithful readers...

By Lee Shulman Bierer WHY US????????? Why is the “Why this college?” so important? Colleges care why students put their college on their list and many colleges incorporate the “why?” question into their applications. While most students find themselves having to write a variety of essays for different...

By Lee Shulman Bierer, College Admissions Strategies Don't be one of those college students that ends up on the evening news because they didn't take the pandemic seriously. Listen to the doctors and school administrators about dealing with Covid. But, read further in today's column about dealing...

By Lee Shulman Bierer Were your spring break plans upended like everyone else's? Are you trying to figure out how to make this "voluntary" lock-down more productive? The world is off its axis and we're trying to keep up with the news of Coronavirus, but not be overwhelmed...

By Lee Shulman Bierer Results from the October PSAT have been released. Your PSAT/NMSQT (National Merit Scholarship Qualifying Test)  scores are ready online, you should have received an email with instructions on creating your College Board account, going to your online score report, and using your access code...

By Lee Shulman Bierer There’s something about this time of year when parents now seem to have a hyper-focus on “how are we going to pay for college?” The reality of next year’s college bill strikes home. There is now a scrambling to fill out financial...

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